Flipkart
Flipkart — Brand Identity & Multi-Category Visual System
Full brand identity for Flipkart, an online marketplace covering groceries, electronics, fashion, and more. The system centers on a custom handwritten wordmark in fresh apple green, paired with a multi-category color palette — each product division carries its own distinct hue while the playful logo and hand-drawn arrow motifs unify the brand across all contexts.
Poppins handles body copy while the textured Veneer typeface drives campaign headlines. Deliverables span brand guidelines, packaging, vehicle wraps, outdoor advertising, and digital UI mockups for web and mobile.
Full brand identity for Flipkart, an online marketplace covering groceries, electronics, fashion, and more. The system centers on a custom handwritten wordmark in fresh apple green, paired with a multi-category color palette — each product division carries its own distinct hue while the playful logo and hand-drawn arrow motifs unify the brand across all contexts.
Poppins handles body copy while the textured Veneer typeface drives campaign headlines. Deliverables span brand guidelines, packaging, vehicle wraps, outdoor advertising, and digital UI mockups for web and mobile.
Full brand identity for Flipkart, an online marketplace covering groceries, electronics, fashion, and more. The system centers on a custom handwritten wordmark in fresh apple green, paired with a multi-category color palette — each product division carries its own distinct hue while the playful logo and hand-drawn arrow motifs unify the brand across all contexts.
Poppins handles body copy while the textured Veneer typeface drives campaign headlines. Deliverables span brand guidelines, packaging, vehicle wraps, outdoor advertising, and digital UI mockups for web and mobile.
